The game has changed. Medium-format re-invented. FUJIFILM announces Development of Professional-use Mirrorless Camera System “GFX”.

X Series: Mirrorless

Smaller and lighter than D-SLR systems and featuring much bigger sensors than compact cameras, Fujifilm's X Series Interchangeable Lens Cameras are an award-winning alternative both for Pros and Enthusiasts alike.


 The vision of the X Series, the choice for X Series owners. A collection of creativity-oriented lenses, which complement the X-Trans CMOS sensor perfectly and eliminate the low-pass filter for ultimate sharpness.

X Series: Premium Compact

Featuring incredible attention to detail, advanced technologies and superb image output, Fujifilm's range of X Series fixed lens cameras will make you fall in love with photography all over again.


Simple to use, small & lightweight and with great image quality, Fujifilm's range of compact cameras will suit any occasion.

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