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Innovation
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Fujifilm is helping make the world a better, healthier, and more interesting place. Learn more about what we’re about.
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- Fujifilm innovation has always driven the company forward
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- Fujifilm's open innovation is about listening to the customer and innovating together.
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Highly Functional Materials
Flat panel display makers around the world rely on our high-performance films to create attractive and reliable products.
Supplying the growing market for LCD panels
Liquid crystal display (LCD) panels are increasingly popular in TVs and personal computers. They are indispensible for cellphones and many other video screen applications. LCD use is projected to double by 2011, compared to 2007, as measured in square meters. At Fujifilm we have become a world leader in supplying high-performance films to LCD makers by building on our photo film technologies.
For a picture that's easy on the eyes
People want LCD screens that are beautiful and not tiring to watch. Our four high-performance films — WV, Fujitac, CV and Transer — help achieve these goals. For example, Fujitac lets light from the backlight pass straight through to the screen to assure a clear and attractive picture. Fujitac film is one of the few films in the world with this capability. Its share of the market for LCD polarizer protective films is about 80%.
Enhancing LCD picture quality
Our WV film widens the viewing angle so you can see the picture from a diagonal position. Fujfilm has an overwhelming share of the WV film market. Our CV film cuts reflections and glare, so the screen can be viewed in brightly lit environments, such as outdoors. By controlling the light and color inside LCD panels, our films are adding quality and performance to LCD products.
Investing to meet growing demand
As use of LCD screens increases, we are boosting our ability to supply the world's demand for our high-performance films. For Fujitac production, we have built three plants in Japan's southern island of Kyushu and are completing a fourth facility in Kanagawa, near Tokyo. For WV film production we are building a new plant in Shizuoka in central Japan. We have made a cumulative investment in these facilities of about 300 billion yen since 2000.
- Fujitac protective films for polarizers
- WV film for expanding viewing angle
- Transer film for manufacturing color filters
