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Fujifilm‘s 3D image analysis system, “SYNAPSE 3D,” has won the “Red Dot Award: Communication Design 2018” in the product design award program in recognition of superior design, outstanding performance and excellent operability.
The Red Dot Design Award is a prestigious international design award launched in 1955. It is one of the world's three most prestigious design awards, alongside Germany's “iF design award” and the United States' “IDEA”. The award, consisting of the Communication Design, Product Design and Design Concept categories, is extended to products with excellence in design innovation, functionality, ergonomics, ecological compatibility and durability. This year, the Communication Design category received over 8,600 entries from 45 countries around the world, which were judged by internationally-renowned design experts.
The 3D image analysis system “SYNAPSE 3D,” visualises medical images in 3D to be used for image diagnosis and surgical simulation. It has been recognised for its high-precision image analysis technology (automated segmentation of organs from the computed images), reflected in advanced performance in preparing 3D images of stable high quality and graphic user interface* that provides superb operability.
In developing all of its products and services, Fujifilm not only pursues excellence in functionality and performance, but also engages in design development that leverages superior functionality to the maximum extent. *User interface that graphically shows the target of computer operations.
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