Europe

FUJIFILM and Fortuna become partners

Fujifilm Europe GmbH becomes Fortunapartner of the Bundesliga promoted team

23.08.2018

Dusseldorf - As a long-time supporter of football, FUJIFILM becomes the partner of Fortuna Düsseldorf for the first time. FUJIFILM, with European headquarters in Dusseldorf / Heerdt, will become new Fortunapartner of the Bundesliga promoted team for the upcoming season 2018/19.

    
Takashi Usami from Fortuna Düsseldorf and Masato Yamamoto, Managing Director of Fujifilm Europe, are both looking forward to the upcoming season .

"Fujifilm and Fortuna are linked by shared values. We have been rooted in Dusseldorf for more than half a century and we know that the performance of the team is always important. Many of our employees are avid Fortuna fans and those who are not yet fan may become in the coming season. We are therefore pleased to enter into this partnership with Fortuna and to accompany the Bundesliga-newcomer as a Fortuna partner in the new season, " says Fujifilm Europe President and Managing Director Masato Yamamoto.

Robert Schäfer, CEO of Fortuna, is pleased about the Fujifilm partnership: "We are very pleased about the new cooperation with Fujifilm. The Japanese group fits perfectly into our existing network of Japanese partners. Football and capturing moments with instant cameras are a perfect match. Thus, experiences around Fortuna Dusseldorf will not only stay in the head, but made tangible by the Instax instant photography. At the Fan-festival in the last training camp we were already able to test the Instax instant cameras from Fujifilm and were really impressed by the result! "

The commitment brokered by Marketer Infront was initially agreed for the coming 2018/2019 season, with an option for Fujifilm for the 2019/2020 season. In addition to its commitment to the football location in Düsseldorf, Fujifilm receives comprehensive communication services, in particular LED TV banner advertising.

The Fortuna jersey to be seen in the video (https://youtu.be/xkY7Wpf1AyQ) will be raffled off at the Christmas party of Fujifilm. The proceeds will benefit the Düsseldorf children's hospice "Regenbogenland".

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