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The game has changed. Medium-format re-invented. FUJIFILM announces Development of Professional-use Mirrorless Camera System “GFX”.
Smaller and lighter than D-SLR systems and featuring much bigger sensors than compact cameras, Fujifilm's X Series Compact System Cameras are an award-winning alternative both for Pros and Enthusiasts alike.
Compatible with Fujifilm's X Series Compact System Cameras, FUJINON's XF lens range is renowned for its high precision engineering and superb quality. Find out more about the current line-up.
Featuring incredible attention to detail, advanced technologies and superb image output, Fujifilm's range of X Series fixed lens cameras will make you fall in love with photography all over again.
Equipped with the 6 scene SR AUTO (Scene Recognition Auto) and Face Detection, scenes and faces can be captured and optimized even more with the detection functions.
Framed scenes are automatically detected and selected into appropriate camera settings: Portrait, Landscape, Night, Macro, Night Portrait, and Backlit Portrait.
Recognizes portraits by detecting the faces quickly in the frame and optimizing focus, brightness and white balance.
Scenic shots such as mountains and buildings are automatically recognized. Colors of the sky, forests, and flower fields are captured in vivid colors and depth.
For low-light and nighttime scenarios, shutter speed and sensitivity are automatically adjusted, producing blur-free pictures with minimal noise.
Macro mode sets the focusing position of the details of small flowers or tiny subjects accurately.
When photographing people at night or in low light, SR Auto optimizes flash range, shutter speed, and exposure of the portraits, while capturing smooth and luminous background.
Optimizes brightness of the faces that usually end up in shadow and underexposure caused by the light behind.
Face Detection optimizes people pictures by identifying faces and adjusting focus and exposure to ensure bright, clear results.
Red-eye removal automatically detects and corrects flash reflection for a perfect end result.
The advanced Face Detection simultaneously recognizes up to 6 faces in a photo. Share your group portraits using the Zoom Up function in playbacks, checking each detected face. Each priceless expression can be cropped and saved in clear high resolution results.
Various playback functions are introduced for you to share great photos with your family and friends!
This function corrects red-eyes during playbacks of close-ups and detected faces.
Press the Face Detection button to zoom into each of the detected faces in a photo during playback.
When you find a perfect smile in a group shot, try cropping it. This zooms up on the detected face, crops and save as a Portrait in the camera.
Slideshow plays back the pictures zooming up on detected faces for you to enjoy.