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The game has changed. Medium-format re-invented. FUJIFILM announces Development of Professional-use Mirrorless Camera System “GFX”.
Smaller and lighter than D-SLR systems and featuring much bigger sensors than compact cameras, Fujifilm's X Series Compact System Cameras are an award-winning alternative both for Pros and Enthusiasts alike.
Compatible with Fujifilm's X Series Compact System Cameras, FUJINON's XF lens range is renowned for its high precision engineering and superb quality. Find out more about the current line-up.
Featuring incredible attention to detail, advanced technologies and superb image output, Fujifilm's range of X Series fixed lens cameras will make you fall in love with photography all over again.
With its practical features - a real-time viewfinder, large handgrip, tiltable LCD monitor, improved battery performance and dual control ring - the X30 still maintains its classic styling
Surpassing optical versions, the FUJIFILM X30's high-resolution real-time organic EL viewfinder offers an unrivalled view of the world. Clear, vivid and richly detailed thanks to its 2.36 million dot resolution, dedicated lens and adjustable controls, composition is flawless even in sunny conditions. The brightness automatically adjusts to the scene or can be set manually, allowing a range of shots only possible when shooting with a viewfinder. It all adds up to a view that will take purists back to the basic joy of shooting.
The FUJIFILM X30's 2.36 million dot OLED viewfinder provides such a luxuriously seamless view that you'll fast forget it's not a traditional optical type. Making its wide, clear and bright perspective possible is a special high-precision four-element lens and compared to the FUJIFILM X20, with its optical viewfinder, magnification has risen to 0.65x** now giving complete, 100% coverage, letting you compose with confidence.
With a display lag time of just 0.005 seconds***, the FUJIFILM X30's real-time viewfinder is almost indistinguishable from an optical version. This means you can concentrate on the scene, distraction free, and follow moving subjects with ease. The Graphical User Interface included in the viewfinder can be positioned outside of the display for the clearest possible view and the image rotates smoothly when rotated to a vertical or horizontal shooting position. It all adds up to the best-possible view.
To accommodate its real-time viewfinder, dual control ring and high-capacity battery, the FUJIFILM X30 has undergone a radical redesign. The FUJIFILM X20 has been updated to a body with a solid, functional beauty. The larger handgrip, which improves handling and helps users compose through the viewfinder, is complemented by a tiltable LCD monitor and an upper control deck with a classic design. The camera's footprint is compact and sturdy thanks to its magnesium body, metal dials and lens barrel.
Thanks to the new control ring, which automatically determines the most appropriate settings for the chosen shooting mode, functions like aperture, shutter speed and more can be quickly chosen without taking your eye from the viewfinder. This is complemented by the manual zoom ring, and physical dials which have become a hallmark of the X series.
An automatic combination of aperture and shutter speed can be adjusted in Program mode.
Aperture is changed during aperture priority AE, and shutter speed is changed during shutter priority AE.
Used during SR+/Auto. PROVIA, Velvia, ASTIA, CLASSIC CHROME and other color reproduction styles unique to popular films can be selected.
In Scene Position, users can move through 14 different settings, optimized for portraits, sports, night, fireworks and so on.
In Advanced Filter mode, the control ring lets users choose from 8 types of filter which add an artistic style to photos.
In Advanced Mode, the control ring cycles through a section of creative shooting effects including Multiple Exposure, Pro Low-light and more.
In Manual focus mode, the control ring is used for focusing.
ISO100 to ISO12800 is available, supporting optimum ISO for the amount of light.
PROVIA, Velvia, ASTIA, SEPIA and other color reproduction styles unique to popular Fujifilms can be selected.
Preset modes, such as sunny and shade, or color temperature can be selected for white balance.
Switchable between Super high speed, High speed, Medium speed and Low speed. It is useful when shooting moving subjects.
Frequently accessed settings can be reached in an instant, thanks to the six customizable Function buttons on the FUJIFILM X30. These are augmented by the Q button which brings up a user-defined menu of further settings to speed up shooting.
Thanks to improvements in battery-life performance, the FUJIFILM X30 can shoot up to 470 photos from a single charge, and can also be charged via a USB connection. So there's no need to worry about running out of power on a shoot.