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The game has changed. Medium-format re-invented. FUJIFILM announces Development of Professional-use Mirrorless Camera System “GFX”.
The flash automatically adjusts the amount of light released according to shooting scenes, letting you take natural-looking photographs more simply.
Disabling the sound of the shutter and controls lets you focus on discreetly shooting situations such as ceremonies.
This mode lets you take handheld images with reduced noise or camera shake, even in low light.
The panorama mode automatically adjusts and stitches your images together so you don't have to worry about warping between connected images.
When using the ultra-fast electronic shutter, even under clear skies or other bright conditions, you can use large aperture to achieve a shallow depth of field for smooth bokeh without over-exposing the image. You can capture a scene exactly as intended without having to use an ND filter.