Powerful 30x Zoom and Professional Quality

Optimal image quality through Fujifilm's unrelenting supportive functions with Fujinon Lens powerful 30x zoom and EXR CMOS. Delivers high-speed shooting with brilliant image quality even when photographing up-close.

The Extreme Fujinon 30x & Wide Angle 24-720mm Zoom Lens

Highly Regarded by Professionals World-wide

With just a twist of the lens barrel, the manual zoom instantly takes you from 24mm wide-angle landscapes to super 30x telephoto close-up of distant wildlife. Select the remarkable 1cm Super Macro Mode and ordinary subjects like flowers or even a raindrop become extraordinary photos. No bulky lenses to carry around and you don't need to worry about getting dust on the lens or sensor. With the sealed integrated lens design, you enjoy “all in one” convenience and breathtaking Fujinon optical quality across the entire zoom range!

(Left) Wide Angle (24mm*) (Center) 15x Optical Zoom (360mm*) (Right) 30x Optical Zoom (720mm*)
  • Wide Angle (24mm*)
  • 15x Optical Zoom (360mm*)
  • 30x Optical Zoom (720mm*)
  • * Equivalent on 35mm camera

Fujinon Optical Excellence

1. Aspheric Lens Element  2. Optical Axis  3. Focal Plane

Acclaimed by imaging professionals, Fujinon molds its high-precision aspheric lenses from extra-low dispersion glass to deliver superior resolution and low color aberration, and applies an originally developed Super Electronic Beam Coating to minimize ghosting, flare and purple fringe.


Discover the flourishing performance of the top brand Fujinon Lens used widely in various areas.

Fujinon The World's Trusted Lends

1cm Super Macro

Sets an accurate focus moving in as close as approx. 1cm (0.4-inch). Impressive full-frame close-ups can be taken.

Image Stabilization (CMOS Shift + High ISO)

Long telephoto shots usually suffer from camera shake and subject movement which can ruin photos by producing blurred results. The FinePix HS20EXR's highly effective CMOS-shift and high ISO image stabilization ensures that your shots stay extra-crisp and clear, even at the full 30x zoom.

(Left) Conventional Digital Camera (Right) FinePix HS20EXR
  • Conventional Digital Camera
  • FinePix HS20EXR

Advanced Anti Blur

When shooting dark scenes or when using the zoom in EXR AUTO mode, Advanced Anti Blur adds the power of EXR CMOS and Multi Frame technology to combine 4 frames into a single, sharp blur-free image with remarkably low noise.

High Speed Auto Focus

(Left) Conventional Digital Camera (Right) FinePix HS20EXR
  • Conventional Digital Camera
  • FinePix HS20EXR

Bring the subject into focus in as little as 0.160 seconds*, High Speed Auto Focus ensures that each frame in your burst sequence is captured in sharp clarity.

  • * Fujifilm research

High Speed Shooting Functions

Never misses the decisive moment capturing 8fps at full resolution (16megapixels) for 8 continuous frames.

High Speed Continuous Shooting

Capture action at almost 8fps at full 16 megapixel resolution (max. 8 frames) or shoot at 11fps at 4 megapixel resolution (max. 32 frames).

High Speed Movie

Sometimes things happen too fast for you to see them properly with your own eyes. The FinePix HS20EXR can freeze the action at up to an amazing 320fps! So you can see every single minute detail and watch things happening step by step in slow motion.

  • * High Speed Movie can be recorded at the following speeds and sizes: 320fps (320 x 112 pixels), 160fps (320 x 240 pixels), 80fps (VGA 640 x 480 pixels).

Best Frame Capture Mode

Timing your shot is ever so easy with Best Frame Capture. Half-press the shutter and the FinePix HS20EXR starts recording photos at 11fps at 8 megapixel resolution. When the moment happens, fully press the shutter button and the camera captures up to 16 frames including pre-recorded frames, giving you the opportunity to select the best shot.

Super Intelligent Flash

(Left) Conventional Digital Camera (Right) FinePix HS20EXR
  • Conventional Digital Camera
  • FinePix HS20EXR

Take flash-assisted shots without flash washout. This new generation Super Intelligent Flash system ensures that all subjects are captured in bright clear detail over the full flash range (even in macro shots).


  • * Sample photos are simulated images.