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The game has changed. Medium-format re-invented. FUJIFILM announces Development of Professional-use Mirrorless Camera System “GFX”.
Incorporating knowledge accumulated during over 80 years of film production, Film simulation allow users to enjoy a rich variety of color and gradation reproductions according to their subject, shooting scene, and expression intent. Users can choose from a total of 15 different types, just as if they were changing films.
|PROVIA / Standard||Standard mode that accommodates a diverse range of scenes|
|Velvia / Vivid||Reproduction of vivid primary colors. Ideal for landscape and nature photography|
|ASTIA / Soft||Soft tones combined with a saturated pop of colors.|
|ACROS (+ Ye/R/G FILTER)||New monochrome mode with perfectly rich gradation|
|CLASSIC CHROME||Added tonal depth for a documentary photography look|
|PRO Neg. Hi||Natural skin tone reproduction|
|PRO Neg. Std||Soft tones with low saturation for unique snapshots|
|MONOCHROME (+ Ye/R/G FILTER)||Standard monochrome mode that accommodates a diverse range of scenes|
|SEPIA||Warm sepia tone for a retro effect|
By adding grain to selected photos, it is possible to give photos a texture with a film-like tone. The user can select from OFF, weak, and strong.
Grain Effect OFF
Grain Effect ON (Strong)
Fujifilm Corporation is a wholly-owned subsidiary of Fujifilm Holdings Corporation.