Fujifilm is helping make the world a better, healthier, and more interesting place. Learn more about what we’re about.
The game has changed. Medium-format re-invented. FUJIFILM announces Development of Professional-use Mirrorless Camera System “GFX”.
The only interchangeable lens camera in the world featuring a Hybrid Viewfinder system that incorporates both optical and electric viewfinders.
Photographers love looking through a viewfinder to take photos, which is why X-Series models have used finders from the very start. Combining the advantages of both an OVF and an EVF, Fujifilm has perfected the Advanced Hybrid Multi Viewfinder with three viewing options. Now you can return to the roots of photography with the only viewfinder of its kind in the world.
The advanced hybrid multi viewfinder allows you to switch between optical and electronic options with a single lever. The new electronic rangefinder feature is selected in the same way.
The EVF is simultaneously displayed as a small window in the optical viewfinder. It can be displayed in three different ways: 100% field of view, 2.5x magnification and 6x magnification. This allows the user to check focus, the angle-of-view, exposure and white balance in real-time, even when taking photos through the OVF. As it can also be used with MF assist, precise MF is possible in the OVF mode.
A new sophisticated design is used for the finder display. Screen information is now even easier to see.
The optical design of the viewfinder has been improved, moving the eye point from 14mm on the previous model to 16mm. A diopter correction dial is also included, which makes the viewfinder even more comfortable to use.
The Depth of Field Scale can be selected for film reference display in addition to conventional pixel reference. With film reference, photo viewing from printing becomes a prerequisite for depth display, allowing the user to use it in a sense of depth of field similar to film photos.
Fujifilm Corporation is a wholly-owned subsidiary of Fujifilm Holdings Corporation.