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The game has changed. Medium-format re-invented. FUJIFILM announces Development of Professional-use Mirrorless Camera System “GFX”.
Next-generation Hybrid Viewfinder optimizes magnification according to the mounted lens.
Featuring the freedom to switch between an optical and electronic viewfinder, the Hybrid Viewfinder has evolved to meet the challenge of interchangeable lenses. When an XF series lens is mounted, lens data are communicated to X-Pro1, and viewfinder magnification (2 types) and frame size (multiple steps) are automatically switched. Peering through the viewfinder with all your attention focused on the subject. This simple style of shooting is the both the first step back to the essential pleasure of photography. Every lens change reveals a new world of beauty to capture.
Viewfinder magnification automatically changes when an XF series lens is mounted, and because there is very little noticeable difference in the angle of view when switching between OVF and EVF, viewing in either mode is smooth and natural.