Since they were introduced in January 2012, the X mount series of lenses have boasted advanced resolution to all corners of the image, and fast aperture across their focal lengths. They produce sharp images and beautiful bokeh which expands users’ expressive potential.
The latest roadmap shows that the lineup will be enhanced with the introduction of the following lenses throughout 2014 and early 2015:
1. A high speed wide angle prime lens (Focal length and Aperture TBC)
2. A bright XF50-140mmF2.8 R OIS tele-photo zoom
3. A bright XF16-55mmF2.8 R OIS standard zoom lens
4. A super telephoto zoom lens (Focal length and Aperture TBC)
5. A high magnification XF18-135mmF3.5-5.6 R OIS zoom lens
This will bring the total number of lenses in the X mount lineup to seventeen.
Fujifilm will continue to integrate the rich optical expressions made possible by the X mount lens series with the company’s color reproduction and other image processing technologies to further expand its photographic offering.
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FUJIFILM UK Digital Camera Press Office
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FUJIFILM UK Digital Camera Customer Service
Tel: 0844 553 2322
FUJIFILM Corporation and its group companies develop, produce and market products in the Imaging Solutions business (colour films, digital cameras, photofinishing equipment and colour paper, chemicals and services for photofinishing) and Information Solutions business (equipment and materials for medical diagnostics and life science, equipment and materials for graphic arts, flat panel display materials, recording media, optical devices, electronic materials and inkjet materials). The company employs more than 80,000 people worldwide, with 282 subsidiaries all over the world.
Uniquely placed to be a market leader in digital imaging, Fujifilm develops and manufactures its own sensors, lenses and processing technology. In addition to its production plants and R&D operations in Japan, the company has key manufacturing facilities in Europe and the USA for core products such as colour film, colour paper, single use cameras and CTP printing plates, and has further factories in Brazil and China. It has a global turnover in excess of ¥114 billion (around £795 million).
In the UK, Fujifilm has been supplying the imaging, printing and graphics industries, as well as consumers, professional and enthusiast photographers, with high quality, innovative products and services for over 30 years. Fujifilm UK currently employs more than 390 people and is one of the country's most popular photographic and imaging brands.