United Kingdom

Three Fujifilm digital cameras have won at the 2015 iF product design awards; FUJIFILM X100T, X30 and FinePix XP70

FUJIFILM Corporation (President: Shigehiro Nakajima) is very proud to announce that three digital cameras, the FUJIFILM X100T, X30 and FinePix XP70 have each won one of the world's most prestigious design awards; the iF product design awards


Fujifilm X series

Since the launch of X series in March 2011, Fujifilm has rapidly grown the X series which successfully combines traditional styling with the highest image quality and mobility. Almost all FUJIFILM X series cameras have won an iF product design award, confirming that the design philosophy of X Series is highly regarded. FUJIFILM X100T - recognised with the iF DESIGN AWARD 2015, Discipline Product
"X100T is a premium compact camera that is a dramatically-advanced successor of the X100 and X100S with enhanced high-class design and functions." Read more
FUJIFILM X30 - recognised with the iF DESIGN AWARD 2015, Discipline Product
"X30, a successor of X20, is a premium compact camera having an EVF with a viewing angle of 25° and 2.36 million organic EL pixels, which are the best in its class." Read more
Fujifilm's X series range has won multiple design awards in the world for the following models: 2012  iF design Award  FUJIFILM X100
2013  iF design Awards   FUJIFILM X10, FUJIFILM XF1
2013  red dot design Awards  FUJIFILM X-Pro1, FUJIFILM X-E1
2014  iF design Awards   FUJIFILM X-M1, XQ1, X20, X100S
2015  iF design Awards   FUJIFILM X100T, X30 Future products are being developed taking on board feedback from existing X series fans, camera enthusiasts and professional photographers alike.

Fujifilm FinePix XP70

FinePix XP70 - recognised with the iF DESIGN AWARD 2015, Discipline Product
"Boasting a waterproof and dustproof rating of IP68, FinePix XP70 has a stylish but durable design featuring waterproofing to depth of 10 m, structural impact resistance of 1.5 m, -10 °C cold resistance, and is dustproof." Read more
  • * Waterproof and dustproof protection standards of products, stipulated by IEC (International Electrotechnical Commission)

About the iF design awards

Organised by iF Industrie Forum Design e.V in Hannover, the “iF product design award” is amongst the world's most prestigious design awards along side “red dot design award” in Germany and the “Industrial Design Excellence Awards (IDEA)” of the USA. More than 50 experts from all over the world will come together to select the winners in the iF design awards 2015 and each entry is assessed on the basis of ten clear criteria such as design quality, degree of innovation and brand value. © 2015 Fujifilm UK Ltd.


FUJIFILM UK Digital Camera Press Office Email: katie@teesdalepr.co.uk Tel: 07557 140268

For UK CONSUMER ENQUIRIES please contact:

FUJIFILM UK Digital Camera Customer Service Email: fujitec@fuji.co.uk Tel: 0344 553 2321


FUJIFILM Corporation and its group companies develop, produce and market products in the Imaging Solutions business (colour films, digital cameras, photofinishing equipment and colour paper, chemicals and services for photofinishing) and Information Solutions business (equipment and materials for medical diagnostics and life science, equipment and materials for graphic arts, flat panel display materials, recording media, optical devices, electronic materials and inkjet materials). The company employs more than 80,000 people worldwide, with 282 subsidiaries all over the world. Uniquely placed to be a market leader in digital imaging, Fujifilm develops and manufactures its own sensors, lenses and processing technology.  In addition to its production plants and R&D operations in Japan, the company has key manufacturing facilities in Europe and the USA for core products such as colour film, colour paper, single use cameras and CTP printing plates, and has further factories in Brazil and China. It has a global turnover in excess of ¥114 billion (around £795 million). In the UK, Fujifilm has been supplying the imaging, printing and graphics industries, as well as consumers, professional and enthusiast photographers, with high quality, innovative products and services for over 30 years.  Fujifilm UK currently employs more than 390 people and is one of the country's most popular photographic and imaging brands.
  • Digital Cameras