FUJIFILM Corporation (President: Shigehiro Nakajima) is delighted to announce the host of awards collected at the recent 2015 TIPA awards. Widely recognised as the most coveted photo and imaging awards worldwide, the FUJIFILM X100T premium camera, FUJIFILM X30 premium compact camera and FUJINON XF16-55mmF2.8 R LM WR lens were all winners in their categories at the 2015 Technical Image Press Association awards (TIPA)*.
Fujifilm X series cameras have consistently triumphed at the TIPA awards over the last few years with the “FUJIFILM X100”’s success four years ago, both the "FUJIFILM X-Pro1" and "FUJIFILM X-S1" winning awards in 2012, triple honours in 2013 for the “FUJIFILM X-E1”, “FUJIFILM X20” and “FUJINON XF14mmF2.8 R”, and double honours in 2014 for the “FUJIFILM X-T1” and “FUJINON XF10-24mmF4 R OIS”.
1. TIPA Best Premium Camera Award – The “FUJIFILM X100T” Premium camera
The 16.3 MP APS-C X-Trans CMOS II sensor and EXR processor in the FUJIFILM X100T deliver impressive options and capabilities in this compact, integral lens (F2, approximately 35mm equivalent camera. The high resolution optical Advanced Hybrid Viewfinder (2.360K-dot) also has a rangefinder aspect to it. By turning the focusing ring users can select Focus Peaking and Digital Split Image mode, plus magnification of the area focused upon can be utilised for fine focus control. The finder also allows for what Fujifilm dubs “Real-time Parallax Correction.” Other impressive features include an incredible top shutter speed of 1/32,000 second, seven customisable “Fn” buttons, Full HD video with numerous selectable frame rates (with optical finder viewing) and built-in WiFi for transfer and remote camera operation via the company’s Camera Remote app.
2. TIPA Best Expert Compact Camera Award – The “FUJIFILM X30” Premium compact camera
Photographers often want a compact camera for a day trip or casual vacation photography that still delivers features they expect and high-quality images. Compact (118x71x 60mm—4.7x2.8x2.4 inches) and lightweight (423g—14.9oz), the X30 contains a 12MP 2/3-ich X-Trans CMOS II sensor for RAW and JPEG stills and MOV format video with stereo sound. The FUJINON 4X zoom (equivalent 28-112mm) only changes by one stop from wide to telephoto settings (F2-2.8) and offers an F11 minimum aperture. Shutter speeds top out at 1/4000 second and ISO ratings go as high as 12,800. Frame rates of 12 per second can be achieved, plus image stabilisation is built in. A 2.36M dot resolution EVF is dubbed a “real time” viewfinder with a 0.005 second display lag time.
3. TIPA Best Compact System Camera Expert Zoom Lens Award – The “FUJINON XF16-55mmF2.8 R LM WR” X Mount Interchangeable lens
Another in the expanding line-up of Fujifilm’s well-sealed lenses, this fast standard zoom lens offers a constant aperture of F2.8 and consists of 17 elements in 12 groups. This lens offers a 24-84mm equivalent range and uses 14 sealing points in its weather- and dust-resistant design. It features a nine-bladed diaphragm, 1/3 EV increment settings and a minimum focusing distance of less than 12 inches (30.4cm). With the newly developed Nano-GI** (gradient index) coating technology, the lens is said to effectively inhibit flare and ghosting. The lightweight internal focusing system and twin linear motor make for quiet, speedy AF with an acquisition time as fast as 0.06 seconds.
Fujifilm will continue to work on the development of excellent products and services that address user needs, thereby contributing to the further development of photographic culture.
*TIPA (Technical Image Press Association) is one of the most powerful and influential photographic industry organisations in the world with membership from 28 photo and imaging magazines in 15 countries, across five continents. Every year, it reviews image-related products released in Europe and awards the best product in each category.
** Technology for forming a nano-sized irregular surface structure on the lens to reduce its surface reflection
© 2015 Fujifilm UK Ltd.
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FUJIFILM Corporation and its group companies develop, produce and market products in the Imaging Solutions business (colour films, digital cameras, photofinishing equipment and colour paper, chemicals and services for photofinishing) and Information Solutions business (equipment and materials for medical diagnostics and life science, equipment and materials for graphic arts, flat panel display materials, recording media, optical devices, electronic materials and inkjet materials). The company employs more than 80,000 people worldwide, with 282 subsidiaries all over the world.
Uniquely placed to be a market leader in digital imaging, Fujifilm develops and manufactures its own sensors, lenses and processing technology. In addition to its production plants and R&D operations in Japan, the company has key manufacturing facilities in Europe and the USA for core products such as colour film, colour paper, single use cameras and CTP printing plates, and has further factories in Brazil and China. It has a global turnover in excess of ¥114 billion (around £795 million).
In the UK, Fujifilm has been supplying the imaging, printing and graphics industries, as well as consumers, professional and enthusiast photographers, with high quality, innovative products and services for over 30 years. Fujifilm UK currently employs more than 390 people and is one of the country's most popular photographic and imaging brands.